Tuesday, March 26, 2013

Ambit Marketing: Choosing & Reaching Out to Leads


Marketing Purchase Leads: mlm marketing decision

The other day, a consultant asked two great  marketing questions:
  1. Which leads should a consultant purchase; and
  2. How to then reach out to those leads once purchased – call or email them?
This article will help solve each of these marketing dilemmas.
Lead Selection
If you look in the lead store of one of my lead vendors, you will notice that there are many different types of leads: Real Time Recruiting, Discount Recruiting, Targeted Recruiting and Real Time Traffic. If one is not familiar with what leads will work best for their recruiting, these areas might appear to be a bit baffling.
Thankfully, the page has a description for each type. For the beginning consultant, either surveyed or discount local leads would probably be the best way to go. These are the type of leads I suggest purchasing at first to use for training. With these leads, you can learn how the process works, get comfortable with inviting scripts (Ambit Pro Inviter SeriesInvite Scripts and\orProfessional Inviter Workbook), and get familiar with the flow of how the process works. At one time these leads were real time leads (local and nationwide), which would work well for a more seasoned consultant.
In addition to the leads mentioned above, there are targeted leads (Real Time Mom Leads & Real Time Travel Leads) . So, in order to determine the best type of leads for your marketing and recruiting, the best thing to is to just explore My First Class Leads Vendor. Of course, if you have any questions while on their website, just hit the chat button in the bottom right corner. If they are online they will help you right away. If they are offline, leave them a message – they will respond by the end of the next business day.
So, this brings us to the next question:
How to Reach out to Leads
So, now you have decided which type of leads you want and have purchased them. Ideally, you have signed up for and are using MLM Brilliance 2.0. That way, you have gone through your back office in the system and the leads have automatically been imported. This is where some of the power of MLM Brilliance 2.0 goes to work for you – the system sends out auto-responder emails to each of those leads (now your prospects). The prospect is then directed to your landing page where they can watch the “Brilliant Compensation” & “What the Wealthy Buy on Payday” videos. This powerful system has done hours of work for you – and has reached out to these leads on your behalf!
The interested prospects will then contact you via email and\or via the telephone number you have provided on the landing page you have selected in the MLM Brilliance 2.0 system. From here, you use the tools you learned from our Ambit Pro Inviter Series and successfully invite them to join your Ambit organization.
The scenario above only works if you are using the powerful tools available in MLM Brilliance 2.0. If you have not yet started using the system, click and join for a free 30 day trial. (Also – get 3 active users to sign up and you will continue to get F-R-E-E use).
So, in short, once you have signed up for MLM Brilliance 2.0, you can then decide which type of leads suit you best and purchase them from your back office. 
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